Beauty Reviews

REVIEW: The NYC Big Bold Volume Mascara!


When it comes to NYC products, I am a huge fan! The quality of the product V’s the price is A1! Super affordable and easy to get – NYC is fast becoming a staple for me. You might remember my review on the NYC liquid liner? If not, have a read here – it has to be one fo the best liquid liners I’ve used and if Megan Fox is a fan, then that’s saying something! I have also reviewed a few of their mascaras, here and here and I have to say, this new one I have purchased is just as good, if not better!

Let me introduce you to the NYC Big Bold Volume Mascara.

You might already know from reading my reviews, I am a mascara lover. If I was stranded on an island, and could only bring one thing – it would have to be my mascara. Without mascara I look about 15 and on top of that, my eyes look small and bald. With just two coats of a mascara I feel awake, pretty and ready to take on the day. 🙂


When I posted this picture of the NYC Bold Volume mascara to my Facebook page yesterday, you all went crazy for it and agreed with me that this is 100% one of the best mascaras on the market. Why? Well let me tell you.

NYC’s Big Bold Mascara takes your lashes to the extreme: up to 15 times more volume and up to 44% visible increase in length. How do they do it? A little simple math: a hydrating keratin-rich formula plus volume fixation technology plus NYC’s fattest, super-volumising brush, equals some seriously eye-popping lashes! I love an oversized mascara brush because I like a heavy application – I find with the thinner mascara wands, you generally end up having to apply lots of layers because it cant pack on the colour enough… but with this mascara, two coats is plenty 🙂

I am wearing semi-permanent lashes at the moment, but I can still tell how amazing this mascara is by just coating my bottom lashes (and my falsies too),  it’s so good – you have to try it!

The other thumbs up are it creates beautiful and subtle long lashes that do not stick together and the mascara itself is long-lasting.


For just €3.49 – this baby should be your new addition to your makeup collection! 

Happy Shopping!

Sue xxx



  1. Martha Cleary
    21 January 2014 / 17:19

    Penneys have it!! always buy the eyeliner there 🙂 bought it in henry st last week, and saw it in the swords one the other day too!

  2. Christine McGinn
    21 January 2014 / 15:42

    Hey Sue, not been able to find this mascara or the NYC liquid eyeliner in any boots store, or their online store. Also no on McCabes online store or their shop in Dundrum. Neither store sells NYC products according to their staff….. Any help?

  3. Sam
    19 January 2014 / 18:24

    You should show pictures with the mascara applied with one coat then 2 coats etc.
    It gives us a better idea of how It may look.

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